Victoria Market, as we know it, is under threat. The City of Melbourne, along with the top end of town, has plans to reduce and gentrify our historic market, paying lip service only to its valued heritage and the important service it provides to the wider Melbourne community, in particular, its role in keeping food quality standards high, food prices down, while providing astounding diversity.
The Council’s intention is to:
sell off part of the market’s land for commercial development, road extension and other purposes
to build high-rise buildings at its immediate doorstep,creating tall walls and corridors around its perimeter
to shrink the market from 12 sheds to 5
to gentrify this historical market by cherry picking which traders will stay or go,
jeopardise &/or close small, family-run businesses by not renewing or extending leases beyond one year,
to create a gourmet food precinct and entertainment space.
In short the Council proposes to micro-manage a cultural change of the market, to change its size and shape and give itself free rein to make physical changes to its layout without further public consultation.